In today’s digital landscape, data is both an asset and a liability. Organizations face increasing pressure to protect sensitive information from breaches while ensuring compliance with evolving privacy regulations. However, security and privacy have historically operated in silos—creating gaps that expose businesses to risk. To truly safeguard data, security and privacy must work hand in hand. BigID is leading the way in bridging these two critical domains, providing an integrated solution that outpaces competitors and sets a new standard for data protection.

Why Security Alone is Not Enough

Many organizations have detailed security measures in place, but security without privacy isn’t enough. The majority of Data Security Posture Management (DSPM) solutions focus on visibility and alerts, but they often fall short in addressing privacy-focused risk— and taking the action it requires to properly mitigate. Without a comprehensive privacy framework, organizations risk non-compliance, legal penalties, and losing the all too valuable trust of their customers.

BigID is the only DSPM solution with a fully integrated privacy suite, addressing key compliance and governance requirements in ways that competitors do not. Our approach ensures organizations not only secure their data but also manage it in alignment with legal and business needs— empowering organizations to close the gaps that some DSPM solutions leave open.

The Privacy Gap in DSPM Solutions

Historically, data privacy and data security were separate disciplines, each requiring distinct tools and processes. Security tools like DSPM, DLP (Data Loss Prevention), and DAM (Data Access Management) focused on mitigating insider and outsider risks. Privacy tools in the DPM (Data Privacy Management) space were designed to help organizations comply with regulations like GDPR and CCPA through manual processes, surveys, and questionnaires.

BigID is the first vendor to deliver a fully integrated data security and privacy suite, automating privacy operations and enabling organizations to move beyond manual, people-centric processes.

Every DSPM vendor is now talking about privacy, but few truly integrate it into their offerings. With the exception of BigID, most DSPM vendors reduce privacy to a simple PII (Personally Identifiable Information) check—an approach that lacks depth and fails to meet regulatory demands. Privacy is about more than just identifying PII. It requires a deep understanding of how data is collected, processed, and governed within your organization.

While some competitors claim to address privacy, no other DSPM provider offers the depth and integration of BigID’s suite. Even privacy-focused platforms lack adaptability and fail to provide an integrated security and privacy solution. BigID uniquely bridges the gap between security and privacy, providing a unified, intelligent, and automated approach that evolves with changing regulatory landscapes.

The Future of Privacy & Security is Unified—Take Action with BigID Today

Organizations can no longer afford to treat security and privacy as separate initiatives. The growing complexity of data regulations and the increasing sophistication of cyber threats demand an integrated approach. BigID empowers organizations to reduce risk, ensure compliance, and take control of their data security and privacy strategy—without the blind spots.

With BigID, organizations can:

  • Know Your Data: Automatically classify, categorize, tag, and label sensitive, personal data accurately, granularly, and scale. Discover and catalog your sensitive data, including structured, semi-structured, and unstructured – in on-prem environments and across the cloud.
  • Enable Compliance with GDPR & CCPA: Get a centralized view into personal and private data distributed across all data repositories, comply with breach notification windows, and satisfy customer data portability— all in accordance with GDPR, CCPA, and other regulatory requirements.
  • Automate Data Minimization: Ensure data minimization through duplicate discovery and correlation to automatically remove ROT data and reduce your attack surface.
  • Universal Consent & Preferences Management: Manage and adjust consumer consent and preferences universally and centrally across various channels with ease.
  • Streamline Data Lifecycle Management: Apply a policy-based approach to automate data lifecycle management across collection, retention, and deletion.

To discover how our industry-leading DSPM and privacy solutions can revolutionize your data protection strategy— book a 1:1 demo with our data experts today.