One is the way that political parties use their private data, said Nimrod Vax, cofounder of BigID, a Tel Aviv-based “unicorn.” BigID offers a data-intelligence platform that enables organizations to monitor sensitive enterprise data.
“Some political parties have very sensitive information about people, including their political affiliations,” Vax said. “But not all data is allowed to be collected. You need to ask people’s permission and offer the opportunity to opt out.”